TheJournal.ie

Established in 2010, TheJournal.ie is Ireland's most popular digital native news service and according to the Reuters Digital News Report, the most second consulted online news service in Ireland (after RTE.ie). TheJournal.ie is owned by Journal Media Ltd, the shareholders of which are Eamonn and Brian Fallon.
The establishment of TheJournal.ie came two years after the Fallons had taken a significant stake in Boards.ie, the largest online community chat forum in Ireland. Despite a significant user base, it is apparent that Boards.ie struggled to attract sufficient advertising to become financially self-sustaining. That the acquisition came just before the full impact of the 2008 launch probably didn’t help in this regard. DML Capital disposed of their Boards.ie stake in 2021. The difficulties with Boards.ie prompted speculation that the Fallons were looking for another outlook to generate traffic to attract advertising and the apparent success of news start-ups like the Huffington Post appeared to suggest one potential means of doing so.
TheJournal.ie’s April 2010 launch came two years after the mobile phone operator 02 first offered iPhones to customers. As smartphone ownership and use spread, TheJournal.ie was well positioned to benefit from the way in which the new handheld technology facilitated new more mobile engagement with all forms of content, including news content. In this regard it’s worth noting that TheJournal.ie remains unusual amongst Irish news media outlets in that its “DNA” emerged from a technology rather than a media background. When TheJournal launched in 2010, five of its 10 staff were journalists: the other five were “technology staff”.
TheJournal.ie’s content is largely focused on hard news (politics etc). There are a number of associated online outlets which address specific content types. The42.ie is exclusively focused on sports while Noteworthy.ie (see below) is focused on investigative work. Journal Media’s strategy appears to be to establish outlets to test the waters for specific subject areas, maintaining those outlets for as long as they generate viable traffic. Previous sub-brands have included TheDailyEdge.ie (focused on entertainment content) and Fora.ie (focused on business and finance).
TheJournal.ie does not operate a paywall and is largely (88%) funded through advertising. Though TheJournal.ie is not owned by Distilled Limited (the company which owns and operates the largest classified online advertising brands in Ireland), the two companies have overlapping ownership. Describing TheJournal.ie’s finances, CEO Adrian Acosta has characterised the relationship with Distilled Media as a “commercial” one “by which we represent them in the advertising business”.
In this regard it is notable that DML Capital’s 2021 Financial Statement records Journal Media Limited as having “processed sales” amounting to €4.8m for Distilled Shared Services Limited, another DML Capital subsidiary. In recent years, however, it has begun to solicit voluntary contributions from its readership although, as of 2023, these account for just 4% of total income for the media outlet.
In 2018, Journal Media received €380,000 from the Google News initiative as seed funding for Noteworthy, a crowd-sourced and crowd-funded investigative/public interest journalism platform. Noteworthy allows users to propose topics which they consider worthy of investigation by The Journal. These proposals which secure sufficient funding from users are then investigated by Journal news staff.
Since 2017, TheJournal also runs what as of 2023 is the only International Fact-Checking Network-verified operation based in the Republic of Ireland. In this capacity they are partners in the Irish hub of the European Commission-funded European Digital Media Observatory (EDMO) from which they receive financial support.
They also receive payments as members of the Facebook Third-Party Fact Checking Programme.
Key Facts
| Audience Share | Missing Data |
|---|---|
| Ownership Type | Private |
| Geographic Coverage | National |
| Content Type | Free |
| Data Publicly Available | ownership data is easily available from other sources, e. g. public registries etc. |
Ownership
| Ownership Structure | TheJournal.ie’s immediate owner, Journal Media Limited has five shareholders. DML Capital owns the largest single share with 76%. DML Capital is in turn owned in its entirety by the Fallon Brothers with 50% shareholdings each. The second largest shareholder in Journal Media Limited is Distilled Media Group Limited. The largest shareholder in the Distilled Media Group Limited is, again, DML Capital with a shareholding of 80.69%. The Fallon Brothers directly own a further 6.98% of the Distilled Media Group Limited. Added togeher, the Fallon Brothers interests in Journal Media through their direct and indirect ownership of DML Capital and the Distilled Media Group Limited, their total shareholding comes to 88.6%. |
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Media Companies / Groups
Facts
| Founding Year | 2010 |
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| CEO |
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| Editor-In-Chief |
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| Contact | Latin Hall, 4th Floor 8 Golden Lane Dublin 8 www.thejournal.ie |
| Revenue | Missing Data |
|---|---|
| Operating Profit | Missing Data |
| Advertising (in % of total funding) | Advertising accounts for 88% of total revenue. |
| Market Share | Missing Data |
| Headlines | ||
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| Meta Data | Accessing revenue and profitability is complicated by the fact that the Finance State for Journal Media Limited filed with the Companies Records Office is effectively that of their parent, the DML Capital Unlimited Company. Those statements do not separate out the revenues of Journal Media. That DML Capital’s 2021 Financial Statement record Journal Media Limited as having “processed sales” amounting to €4.8m for Distilled Shared Services Limited, another DML Capital subsidiary is suggestive but it is not entirely clear whether this constitutes a revenue figure. | |
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